Big Tobacco’s Global Reach on Social Media

The image below is from Indonesia, where a pack of Dunhill cigarettes is a subtle prop. After a press inquiry, BAT said they would take down the post.

Lucky Strike ambassadors received these instructions last year in Italy, according to Dr. Kozinets, and they included a note to cover up images “required to be on the packages by law”(presumably the warning labels).

Leona Zoey

Leona Zoey

Leona Zoey writes about the Law, Innovation and Technology.